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INNOVATE Real Estate is the #1 non-franchised company on the Grand Strand! We are a premier team of Myrtle Beach REALTOR®'s dedicated to providing the highest level of service, expertise, and professionalism on The Grand Strand. The talents and experience of our team members are the foundation of our success. We pool together our resources and provide our clients with solid knowledge of all types of real estate transactions and varying properties, including foreclosures, short sales, new homes, oceanfront homes, oceanfront condos, land purchases, luxury homes, and more.

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Newest Homes for Sale

$315,000
4 Beds 3 Baths 2618888 MLS
Situated on a corner lot in the sought-after community of The Farm in Carolina Forest, this beautiful 4 bed 2.5 home welcomes you with an inviting front porch and charming white picket fence. Freshly painted, this home has been updated with new LVP flooring, new leathered granite counters, new refrigerator in 2025, new roof and HVAC in 2019 and features a split bedroom plan, ceiling fans throughout and numerous windows that provide wonderful natural light. Open concept design is perfect for entertaining as well as everyday living convenience and boasts an expansive living room with fireplace, large dining area with access to the patio and a gorgeous kitchen with stainless appliances, tile backsplash, abundant cabinet and counterspace, a breakfast bar and a pantry. The spacious first floor primary suite is a true retreat and includes a generous walk-in closet and bath with double sink vanity, soaking tub and separate shower. There is also a guest power room on the first level. Upstairs, there are three additional bedrooms, a second full bath with vanity and tub/shower, laundry with shelving located off the hallway and plenty of additional storage space in the attic. Outside, your kids and pets will love the huge, fenced backyard and the patio has plenty of space for grilling and dining. The one car garage also has access to the backyard, and the extended driveway provides plenty of parking space for you and your guests. The Farm at Carolina Forest offers wonderful amenities that include an 8,000-square-foot resort-style pool and a secondary pool, fitness center, clubhouse, basketball courts, walking paths and a playground and HOA dues cover trash, basic cable and internet. Located in a fantastic central location, this home is in an award-winning school district with easy access to Highways 501 and 31and close to shopping, including Tanger Outlets, exceptional dining options, Coastal Carolina University, golf courses, medical facilities, and the airport, plus you are just minutes from the beach and all the entertainment and attractions on the Grand Strand. Make an appointment to view this delightful home today and see all that it has to offer! Rooms have been virtually staged.

2237 Haystack Way, Myrtle Beach

Listing courtesy of Listing Agent: Lori Lentz-Widner () from Listing Office: Century 21 The Harrelson Group.

$299,900
2 Beds 2 Baths 2618878 MLS Laurel Court BLDG.
Step onto your private deck and take in breathtaking lake views while watching graceful swans glide by. This beautifully furnished and updated two-bedroom, two-bath lodge offers an open-concept layout that seamlessly connects the kitchen, dining, and living areas—perfect for entertaining family and friends. The updated kitchen features custom cabinetry, solid-surface countertops, and stainless steel appliances. Additional highlights include tile flooring, a spacious primary suite with a walk-in closet and ceiling fan, and a desirable split-bedroom floor plan for added privacy. Recent updates provide peace of mind, including a new HVAC system, water heater, and dishwasher, all installed in 2025. Residents enjoy access to a private community pool overlooking the lake and are just minutes from the beach. Located within the prestigious Kingston Resort, this 145-acre gated community offers exceptional amenities, including an oceanfront hotel, multiple swimming pools, a half-mile of pristine sandy beach, a fitness center, tennis and pickleball courts, a putting green, an indoor pool, 24-hour security, and so much more. Conveniently located near all that Myrtle Beach has to offer, this property is an excellent choice as a primary residence, vacation home, or investment rental. Please note that select resort amenities are available exclusively through the on-site Hilton rental program.

410 Melrose Pl. Unit 313, Myrtle Beach

Listing courtesy of Listing Agent: Robin Bailey () from Listing Office: Leonard Call - Kingston.

$870,000
3 Beds 4 Baths 2618876 MLS
Welcome to refined coastal living in the prestigious gated community of The Bluffs on The Waterway. This luxurious 3-bedroom, 3.5-bath residence blends timeless elegance, thoughtful design, and serene lake views to create a home that feels both impressive and inviting from the moment you arrive. Inside, a grand foyer introduces a bright, open floor plan enhanced by ceramic tile flooring, 9-inch baseboards, arched entryways, crown molding, and smooth 11- to 13-foot ceilings. The formal dining room, private office, and comfortable living room offer elegant spaces for everyday living and entertaining, while the fireplace, two-step tray ceiling with beam accents, and lake-facing views bring warmth and character to the heart of the home. The gourmet kitchen is designed to inspire, featuring stainless steel Electrolux Icon appliances, a french door refrigerator with freezer drawer, gas cooktop with pot filler, dual wall ovens, dishwasher, convection microwave oven, breakfast bar, full-height custom cabinetry with crown molding, stunning quartz countertops, soothing blue tile backsplash and a hidden cabinet walk-in pantry. Whether hosting guests or enjoying a quiet evening at home, this kitchen delivers both beauty and function. The peaceful primary suite is a true retreat, complete with French door access, an expansive double-step tray ceiling with crown molding, a sitting area overlooking the lake, and his-and-her walk-in closets. The spa-inspired primary bath features custom dual vanities, a jetted garden tub, private water closet, and deluxe walk-in shower, creating a relaxing escape at the end of the day. Outdoor living is just as memorable, with an inviting back lanai that captures tranquil lake and fountain views, offering the perfect setting for morning coffee, evening conversation, or effortless entertaining. Two additional bedroom En Suites with walk in tile showers, a versatile laundry room with sink, a guest powder room, and a side-load attached two-car garage that has been updated with Slide-Lok flooring and storage completing this well-appointed home. Life in The Bluffs on The Waterway elevates the experience even further. This sought-after Intracoastal Waterway community is known for its gated setting, custom-home character, elegant streetscapes, and resort-style amenities that include a sparkling pool with sundeck, two clubhouses, private boat launch, boat storage, tennis courts, pickleball courts, children’s play area, and Waterway access. Perfectly positioned in Myrtle Beach, this home places you close to the beach, golf, dining, shopping, award winning schools, entertainment, medical services, everyday conveniences, and the best of the Grand Strand. If you are looking for luxury, comfort, waterway lifestyle, and a place that truly feels like home, this exceptional residence in The Bluffs on The Waterway is ready to welcome you. Be sure to view the state-of-the-art 3-D Virtual Tour for more accurate depiction of the freshly painted natural linen wall colors and to appreciate all of the customized closets.

5012 Fiddlers Run, Myrtle Beach

Listing courtesy of Listing Agent: Craig Memory () from Listing Office: Strand Realty Associates LLC.

$885,000
5 Beds 4 Baths 2618868 MLS
849 Crystal Water Way is an exceptional lakefront home in the highly sought-after gated community of Waterway Palms Plantation. Originally purchased as new construction just a few years ago, this home has been meticulously maintained and presents in true move-in condition. The owners have taken extraordinary care of the property with no pets, no smoking, and a shoes-off household. Perfectly positioned on a premier lakefront homesite, the property offers breathtaking panoramic water views and an impressive list of upgrades inside and out. The bright, open floor plan is filled with natural light from oversized windows overlooking the lake. The first floor features a spacious Owner's Suite, private office, and expansive living, dining, and kitchen areas designed for both everyday living and entertaining. Upstairs you'll find three additional bedrooms plus a large bonus room that easily serves as a fifth bedroom, media room, fitness room, or flexible living space. Thoughtful upgrades and quality finishes can be found throughout the home. It features custom window treatments, smart home technology including WiFi-controlled exterior lighting, upgraded thermostats, and a smart video doorbell. The oversized screened porch is the perfect place to relax while enjoying the lake views and includes an upgraded ceiling fan, retractable privacy shade, and mounted television that conveys. An additional mounted television in the garage also conveys with the home. The backyard has been transformed into a private outdoor retreat. A custom 28' x 22' patio features a built-in gas fire pit, seating wall, low-voltage landscape lighting, privacy landscaping, tropical palms, and beautiful New England stone landscape beds, creating an ideal space for entertaining or relaxing. Waterway Palms Plantation offers an outstanding lifestyle with resort-style amenities including a two-story clubhouse, swimming pool, tennis courts, playground, boat launch, and dry storage, all within a gated Intracoastal Waterway community. If you've been waiting for a home that shows like new, offers incredible lake views, and includes extensive custom upgrades, 849 Crystal Water Way is a must-see.

849 Crystal Water Way, Myrtle Beach

Listing courtesy of Listing Agent: Jason Ellis () from Listing Office: JTE Real Estate.

$169,900
2 Beds 2 Baths 2618867 MLS
Discover the perfect blend of comfort and convenience in this beautifully maintained 2 bedroom, 2 bathroom condo in the sought after Shorewood community. Thoughtfully designed with an open, functional layout, this home offers everything you need for effortless coastal living. New flooring throughout and updated closet doors give the space a fresh, move-in ready feel. The spacious primary suite features a private en suite bath, while the second bedroom provides flexibility for guests, a home office, or roommate. Appliances are only 4 years old, and you'll also enjoy the added convenience of an in unit laundry space, making everyday living simple and efficient. A new water heater adds extra peace of mind. Step outside to your expansive private back deck, the perfect spot to unwind with your morning coffee or enjoy the coastal breeze in the evening. A detached storage unit provides extra space for beach gear, bikes, or seasonal items, adding valuable functionality you won't find in every unit. Located in the desirable Shorewood community, residents can walk to shopping, Broadway at the Beach and enjoy easy access to Myrtle Beach's finest dining and the beach itself. The community is also updating the atriums and outdoor stairways, adding even more value to this well cared for property. Whether you're looking for a primary residence, second home, or investment property, this condo checks all the boxes.

3015 Old Bryan Dr. Unit 10-7, Myrtle Beach

Listing courtesy of Listing Agent: Pivot Properties Team (Cell: 843-582-8250) from Listing Office: Keller Williams Innovate South.

$268,500
3 Beds 4 Baths 2618857 MLS 20 BLDG.
Welcome to Forest Pines Townhomes, where spacious living, modern comfort, and coastal convenience come together to create the perfect place to call home. This beautifully maintained 3-bedroom, 3.5-bathroom, end-unit townhome offers a relaxing, stress-free lifestyle in a desirable Myrtle Beach location, just minutes from the beach and everything the Grand Strand has to offer. Step inside through the welcoming foyer and immediately appreciate the bright, open 3-level floor plan. As an end unit, this home enjoys additional windows and privacy creating an open and inviting atmosphere. One standout feature is the versatile bonus room, which offers endless possibilities: it could be used as a game room, second living room, media room, home office, or additional gathering space. Whether you're hosting friends or creating the perfect retreat, this flexible space adapts to your lifestyle. The large primary suite features a beautifully designed bathroom complete with double sinks, a stylish vanity, and a walk-in shower. A dedicated laundry/utility area enhances everyday convenience, making daily living both easy and efficient. Forest Pines Townhomes place you just minutes from the Myrtle Beach International Airport, the beautiful Atlantic coastline, championship golf courses, waterfront dining, shopping, entertainment, marinas, and countless attractions that make the Grand Strand such a sought-after destination. When you're not exploring the area, you can enjoy the South Carolina sunshine from your own second floor deck or the closed-in back patio. Whether you're searching for a spacious primary residence, a coastal getaway, or an investment opportunity, this exceptional Forest Pines Townhouse offers the perfect combination of space, comfort, functionality, and location. Schedule your private showing today!

116 Galil Dr. Unit F, Myrtle Beach

Listing courtesy of Listing Agent: Abe Safa Sales Team () from Listing Office: Century 21 The Harrelson Group.

$535,000
4 Beds 2 Baths 2618854 MLS
Stunning 4 Bed/2 Bath All Brick Home with Private Pool & Lake View in Covington Lake! Welcome to this exceptional all brick home located in the prestigious Covington Lake community in Carolina Forest. Originally built as a model home, this beautiful residence showcases numerous upgrades, an open-concept floor plan, and stunning indoor and outdoor living spaces. The spacious kitchen is designed for both everyday living and entertaining, featuring 42-inch cabinets with convenient pull-out drawers, a breakfast bar, ceramic tile flooring, and an oversized pantry. A striking three-sided fireplace serves as the centerpiece of the home, creating a warm and inviting atmosphere that can be enjoyed from the kitchen, dining room, and living room. The dining room is highlighted by elegant crown molding and a beautiful bay window that fills the space with natural light. The living room features rich Brazilian tigerwood flooring, while upgraded fixtures throughout the home add style and sophistication. The private primary suite offers a luxurious bath with a jetted soaking tub, separate shower, double vanity, and ceramic tile flooring. Upstairs, the versatile bonus room serves as an ideal fourth bedroom, guest suite, home office, or flex space. Additional features include an oversized garage with abundant storage and a spacious enclosed porch overlooking the backyard. Step outside to your own private retreat featuring a built-in heated pool, beautifully paved patio, cascading waterfall, and serene lake views. Whether entertaining guests or enjoying a quiet evening at home, this backyard oasis provides the perfect setting for relaxation and outdoor living. Residents of Covington Lake enjoy access to community amenities, including a neighborhood pool, scenic walking areas, and a welcoming atmosphere. Conveniently located in the heart of Carolina Forest, this home is just minutes from top rated schools, shopping, restaurants, medical facilities, golf courses, and everyday conveniences. You're also only a short drive from the beautiful beaches of Myrtle Beach and historic downtown Conway, where you'll find a charming riverfront, unique local shops, and a variety of dining options. This remarkable home combines comfort, elegance, an exceptional outdoor oasis, and an unbeatable location in one of Carolina Forest's most desirable neighborhoods.

2452 Covington Dr., Myrtle Beach

Listing courtesy of Listing Agent: Lucy Schneider () from Listing Office: S.H. June & Associates, LLC.

$174,900
2 Beds 2 Baths 2618853 MLS
Welcome to 3768 Citation Way, Unit 1137, a beautifully maintained top-floor, 2-bedroom, 2-bathroom condominium offering comfort, convenience, and an unbeatable Myrtle Beach location. The bright, open floor plan creates a welcoming atmosphere, with spacious living and dining areas that flow seamlessly together, making it perfect for everyday living or entertaining guests. Enjoy the privacy and peaceful views from your top-floor balcony, the ideal spot to sip your morning coffee or relax after a day at the beach. The thoughtfully designed layout features two generously sized bedrooms, including a spacious primary suite with its own private bath. Residents can take advantage of the community's outdoor swimming pool, providing the perfect place to cool off and unwind while enjoying the coastal lifestyle. Ideally located in the heart of Myrtle Beach, this home is just minutes from the area's beautiful beaches, championship golf courses, Broadway at the Beach, Coastal Grand Mall, Market Common, restaurants, shopping, entertainment, healthcare facilities, and Myrtle Beach International Airport. With quick access to Highways 17, 31, and 501, you'll enjoy convenient travel throughout the Grand Strand. Whether you're searching for a primary residence, vacation getaway, or investment opportunity, this move-in-ready condo offers the perfect blend of location, comfort, and value. Schedule your private showing today!

3768 Citation Way Unit 1137, Myrtle Beach

Listing courtesy of Listing Agent: Blake Sloan (Fax: 843-619-7111) from Listing Office: Sloan Realty Group.

$249,900
3 Beds 2 Baths 2618850 MLS
Welcome home to this beautifully updated 3-bedroom, 2-bathroom single-level home in the desirable Ashford community of Carolina Forest! Featuring a spacious open floor plan with a split-bedroom layout, this home offers both comfort and functionality. Recent updates include luxury vinyl plank flooring throughout, fresh interior paint, a new roof installed in 2025, and new stainless steel kitchen appliances. The bright and open living area features vaulted ceilings and flows seamlessly into the kitchen, where you'll find resurfaced countertops, ample cabinet space, and a layout perfect for entertaining. The spacious primary suite offers a walk-in closet and an ensuite bathroom complete with a double vanity and relaxing garden tub. Step outside to enjoy the private backyard that backs up to peaceful woods, creating the perfect setting for outdoor living. A large deck and patio provide plenty of space for grilling, entertaining, or simply relaxing. Conveniently located in the heart of Carolina Forest, Ashford offers easy access to Tanger Outlets, shopping, dining, top-rated schools, golf courses, and entertainment. Plus, you're just a short drive from the beautiful beaches of Myrtle Beach. Whether you're looking for a primary residence, second home, or investment opportunity, this move-in-ready home is one you won't want to miss! **Owners are SC Real Estate Licensees.**Some photos have been virtually staged**

405 Overcrest St., Myrtle Beach

Listing courtesy of Listing Agent: Chance Leith () from Listing Office: Beach & Forest Realty.

$770,000
4 Beds 4 Baths 2618849 MLS
Welcome to 404 Rose Fountain Dr., a stunning two-story residence nestled in the highly sought-after Waterbridge community of Myrtle Beach! This exquisite home offers luxurious living throughout, featuring 4 spacious bedrooms, 3.5 baths, and a dedicated 1st-floor office behind elegant French doors. Step inside the inviting foyer that opens to an expansive great room—ideal for both relaxing and grand entertaining. The gourmet kitchen is a chef’s dream! It features an extra-large island with views of the serene backyard, gorgeous quartz countertops, custom cabinetry, a butler’s pantry, and a large walk-in pantry. Adjacent to the kitchen, the seamless dining area provides a wonderful setting for everyday meals and dinner parties alike, flowing effortlessly into the inviting living room—complete with a cozy gas fireplace for those colder nights. The first-floor primary suite is a peaceful haven, drenched in soft natural light and overlooking the quiet, tree-lined preserve. Its luxurious ensuite bath boasts a huge walk-in tiled shower, double-sink vanity, and a spacious walk-in closet with distinct sides. Upstairs, you’ll discover a massive loft offering endless possibilities—a family room, home gym, game room, or all three! Off the loft is an impressively large walk-in attic providing incredible storage space. Three additional generous bedrooms, one featuring its own en-suite bath, plus an additional full bath, complete the second floor. Step into the vast enclosed back patio with EZ-Breeze windows, perfectly designed for relaxation and entertaining. Beyond lies your fully fenced, private backyard oasis complete with mature palm trees, professional landscaping, an outdoor shed, 3-car garage across 2 units, and an extra-wide driveway for plenty of parking. Residents of Waterbridge enjoy world-class resort amenities, including South Carolina’s largest residential pool, clubhouse, fitness center, boat/RV storage, boat ramp, pickleball and tennis courts—all just minutes from top-rated schools, dining, shopping, and the beach! Don't miss the opportunity to make this exceptional property your own!

404 Rose Fountain Dr., Myrtle Beach

Listing courtesy of Listing Agent: Jeanette Denney (Cell: 315-240-3814) from Listing Office: Greyfeather Group EXP Realty.

$259,900
3 Beds 2 Baths 2618846 MLS
Excellent value on this second-floor end unit in the highly desirable Magnolia Pointe community, tucked inside Myrtlewood Golf Plantation in the heart of Myrtle Beach. Offering approximately 1,400 square feet, this spacious 3-bedroom, 2-bathroom condo features an open-concept living and dining area, a functional kitchen, and a split-bedroom layout that gives the primary suite added privacy. As an end unit, this condo enjoys extra natural light and added privacy compared to interior units, and its second-floor location adds a sense of elevation and quiet. The condo is being offered furnished, making it a great option for a primary residence, second home, or investment property. Elevator access adds convenience for this second-floor unit. Residents of Magnolia Pointe enjoy resort-style amenities including multiple community swimming pools, a clubhouse, walking and biking trails around two scenic lakes, and grilling/picnic areas. The community sits within Myrtlewood Golf Plantation, home to two championship golf courses, a driving range. Ideally located just off the Highway 17 Bypass, this home is just minutes from Broadway at the Beach, the Myrtle Beach Convention Center, shopping, dining, and the sandy shores of the Atlantic — with easy access to the Intracoastal Waterway and Highway 31 as well. Don't miss this opportunity to own a spacious condo in one of Myrtle Beach's most sought-after golf course communities.

4869 Magnolia Pointe Ln. Unit 205, Myrtle Beach

Listing courtesy of Listing Agent: Michael Rudden () from Listing Office: Beach One Realty LLC.

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Provided courtesy of The Coastal Carolinas Association of REALTORS®. Information Deemed Reliable but Not Guaranteed. Copyright 2026 of the Coastal Carolinas Association of REALTORS® MLS. All rights reserved. Information is provided exclusively for consumers’ personal, non-commercial use, that it may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing.